![]() ![]() If you have any general questions or comments for the show, click here. Subscribe on Apple Podcasts, like us on Facebook, and follow us on Twitter and Instagram! When it seems like there’s no other choice ahead, that’s the best time to get scrappy and creative.įollow Jamie on Instagram Cosmetics on QVC If you pivot your business, make sure it's aligned with your mission and your “why.” Don't dilute your secret sauce.Ĩ. Being authentically you, is the only way to connect with your customers.Ħ. Be selective about who gets to talk to your mic when it comes to your dream.ĥ. Have a “why” that's bigger than yourself.ģ. ![]() But they’re really setting us up for our destiny.Ģ. There are moments that feel like setbacks. Follow Jamie on Thanks KiwiCo! Get 30% off your first month on selected crates at /dreamjobġ. She shares why it's important to know your Why, how to stay focused when you're constantly hit with the no's and the doubters, and how to stay authentically true to you so you can connect with the people who need your gifts. ![]() But her persistence and belief in her mission led to a 10 minute opportunity on QVC that would ultimately fuel her calling to empower women, and lead to a billion dollar success story. This is how she turned "no"’s into "yes"’s to create one of the beauty industry’s buzziest brands.How can telling your authentic story completely alter your destiny? Jamie Kern Lima, founder of IT Cosmetics, entrepreneur, philanthropist, and speaker was getting rejections for 3 years and really struggled to get her business off the ground. It’d be easy to say that “just like that,” IT Cosmetics was born, but the decision marked the start of a long road for Kern Lima. After years of spending her “whole paycheck” on beauty products that superficially masked her conditions but made her skin worse, Kern Lima set out to fill the void by creating problem-solving products that performed as well as pro brands. Her career thrived, but the harsh makeup required for TV didn’t jibe with her complexion: She developed skin issues that were painful and embarrassing. (She worked as a receptionist during weekdays and a gymnastics coach on weeknights, then sold popcorn at a local swap meet and bagged groceries on the weekends.) Her non-stop work ethic eventually landed her at Columbia grad school, where-through work with the school newspaper-she discovered her love of journalism and began working as a news anchor. As a teen growing up in Seattle, W.A., Jamie Kern Lima held four jobs at once. ![]()
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